Health Wellness Marketing
Marketing in Health & Wellness: It’s a Lifestyle. “That’s it. I’m doing it. I’m going to focus on my health. Eat better. Exercise more. Get fit.” Sounds familiar, right? Whether you have been on this crusade yourself or know someone who has, it is easily the most...
Atlanta Small Business Show Interviews Amanda Lucey
The Partnership On Air The Partnership’s Owner and CEO, Amanda Lucey, was a guest on the Atlanta Small Business Show with Jim Fitzpatrick to discuss the agency, the art of belonging in marketing and advertising, and how to cut through the noise of competitors. As the...
The Partnership Spreads Holiday Cheer at Local Elementary School
The Partnership of Atlanta joined with Cobb County Schools to become a Partner in Education with LaBelle Elementary School, which is in Smyrna, Ga. Amanda Lucey, CEO of The Partnership, presented the school with a check for $1,000. The administration is excited...
American Agricultural Editors’ Association Awards
On Tuesday, July 30, The Partnership attended the American Agricultural Editors’ Association Awards at the 2019 Agricultural Media Summit (AMS) in Minneapolis, Minnesota. This event is an industry-wide gathering of agriculture's top communications specialists that...
TBM Joins Milk on My Mind on The Partnership’s Client Roster
Growing is only possible through the combined efforts of multiple parties. To keep advancing and moving forward, The Partnership welcomes a new client with open arms to our agency’s community. Introducing: TBM. TBM, stylized as Tanner, Ballew & Maloof, is...
The Partnership Sponsors University of West Georgia Scholarship
The Partnership is based around community. And to that point, our success depends on the relationships we build with the people around us, as well as the support we give back to those that have helped us. In keeping with our motto of respect and service, our CEO...
National Ice Cream Month: Happy 40th Birthday, Cookies ‘N Cream
Outside of the traditional trio of vanilla, chocolate and strawberry, few flavors can match the fandom of cookies ‘n cream. Introduced in 1979, this popular ice cream flavor was an instant hit and quickly became one of the most popular flavors shortly thereafter....
Joining Forces to Benefit Children’s
Friends, a volunteer group benefiting Children’s Healthcare of Atlanta (CHOA), recently tasked The Partnership with the website redesign of their Holiday Mailbox Brigade and Buy a Boo fundraising campaigns. With a focus on streamlined user experience, the refreshed...
June Dairy Month: Remembering the Past to Celebrate the Present
There’s a picture of me from the 1980s – long legs in shorts, long hair, a look of determination on my face. I’m pulling a dairy calf on a halter, trying to get her to lead so we can be ready for the dairy show at the county fair. The picture was taken sometime in...