On Tuesday, July 30, The Partnership attended the American Agricultural Editors’ Association Awards at the 2019 Agricultural Media Summit (AMS) in Minneapolis, Minnesota. This event is an industry-wide gathering of agriculture’s top communications specialists that offers the opportunity for professional development and industry networking. AMS also offers several contests for communications work. Our team submitted two websites and a video in the Website and Video Production Marketing Communications Division.
The first website entered in the competition was for our client, Cheribundi, a tart cherry juice beverage company. Cheribundi had charged our team with building a new website that leveraged product photography, educated visitors about their product’s benefits and increased social media engagement. The judges said that the site was attractive, colorful and easy to navigate.
The second website entered was for our client, Milk on My Mind, a dairy farmer-funded program in Georgia. Our team created this brand new website using new photography and creating a fun and colorful design element. The judges complimented our design and execution. They even said they were prompted to go buy milk!
For the video portion of the competition, our team submitted a Milk on My Mind video called Peach Stuffed French Toast. The purpose of this video was to show how to think of milk differently, that it’s more than a glass of milk. The video shows a step-by-step tutorial of the Peach Stuffed French Toast recipe. The judges commented on how this video breaks the mold of typical message and concept of “visit the farm” by showing the versatility of milk.
We are honored to have been recognized for our team’s achievements by the American Agricultural Editors’ Association Awards committee. While we demonstrate creativity and commitment to all of our clients each day, this special recognition is a good way of saying, “thank you!” for the trust our clients ensure to our team.
Are you ready to win some awards with our work? Contact us today to learn how we can become a part of your team!
Website: Cheribundi 2nd, Milk on My Mind 3rd
Video: Milk on My Mind Peach Stuffed French Toast 2nd