The Partnership Newsletter

2021 Off to a Roaring Start

This quarter we’re excited to introduce you to some of our newest team members, celebrate our partnerships (both old and new), and offer digital resources for marketers and advertisers across the country. 

Up Your Game with these Marketing Resources

Choose Flywheel & Elementor for Your Best Work

Our Executive Director of Digital & Development, Jeremy Hill, was recently featured in Flywheel’s blog, Layout. In the feature, Jeremy discusses the development tools and creative process our team utilizes to get digital work done right. Check out the article here.

COVID-19 & Crisis Communications Webinar

Businesses and organizations are especially vulnerable to crises – whether it be a financial disaster or even a worldwide pandemic. Our recent webinar, COVID-19 & Crisis Communications, featured an engaging conversation about the importance of communications in healthcare between Paul Hiltz, President & CEO of NCH Healthcare System in Naples, Fla. And The Partnership’s owner & CEO, Amanda Lucey. Watch out the insightful webinar here.

Partner Profiles:
Children’s Healthcare of Atlanta (CHOA)
With in-person fundraising paused, The Partnership led the strategic effort to create an integrated, virtual fundraising initiative. The campaign included planning, editing, and creating content broadcasted "live" to donors for the virtual 2021 Hope & Will Ball. Additionally, The Partnership continues to oversee the web development and continues to work hand-in-hand to create a strategy for annual calendar tentpole fundraising opportunities.
Partner Profiles: TPX
TPx approached The Partnership to help improve the usability and workability of their website. As part of our website migration process with TPx, we established a new WordPress theme while implementing the page builder, Elementor. The development work involved duplicating existing content and migrating that into the new look & feel. Usability testing and QA ensured that the new tools were satisfactory to the TPx marketing team. A second phase of the project involved consolidating a microsite into the main production environment. This included the integration of isolated search functionality and new taxonomy development.

Welcoming New Talent

Janet Cabrera

Janet has been working in the advertising field for 2 decades. Her breadth of projects has evolved within all its innovations: from traditional print and outdoor, to guerrilla advertising to the digital age we are now in. She is a real fan of the creative process, from concept to completion. Aside from her love of the ad world, her passion is enjoying life with her son, her pet fish (she can talk your ear off about African cichlids, given the chance), and gardening.

Denise Sharp
Denise Sharp is an experienced social media, digital, and influencer marketing professional. With a background in marketing for clients in higher education, luxury retail, healthcare, and consumer packaged goods, she is driven by a desire to connect brands with their audiences across social media platforms. When she’s not working, you can find Denise with her nose in a book or adventurously traveling to new and exciting places.

After a decade in Los Angeles, Annette Fasone is excited to be back in her hometown of Atlanta. Her background as a talent agent and producer helped her prepare for a career in project management. As a project manager, she’s worked on a variety of projects ranging from event production, website creation, and the execution of multi-platform marketing campaigns. She loves the challenge of puzzling together the best way to approach a big project. In her free time, Annette likes to travel, listen to podcasts, explore the city, and hang out with her dog, Renly.

Your New Career is Just Steps Away

We’re a diverse group of creative thinkers and problem-solvers focused on crafting extraordinary things. Come join us. 
View our job listings here.

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Watch your inbox for more industry news and notes from The Partnership. Check out our latest blog for a sneak peek of things to come.


The Partnership announces “A Celebration Creative Partnerships”

The Partnership launched its “A Celebration Creative Partnerships” initiative this past October, fueling support for the Atlanta creative community through collaborative efforts with Georgia State University and RE:Imagine (formerly RE:Imagine/ATL).​