From critical condition to brand health
Cheribundi Project
Cheribundi Ally athlete with two bottles of Cheribundi and a bowl of cherries
Cheribundi ad
Cheribundi ad
Cheribundi print materials screenshot
Cheribundi college athlete holding Cheribundi bottle

Evolving a brand across the board.

After a decade of growing their company and gathering investors, Cheribundi was ready to compete with bigger brands in the space—and they sought a partner that had experience supporting more established brands and building out framework and strategy for new ones. That’s when they called on us to help them rebuild their brand from the ground up and serve as a steadfast, knowledgeable partner in all their future marketing efforts.

How we did it.

We overhauled their brand identity and their website, designed new product packaging, helped them get their product out to big-box retailers, devised an influencer marketing plan involving famed Gold Medalist Ally Raisman, and filmed interviews with cherry farmers.

Cheribundi female athlete doing crunches