SEO 4.0: Adapting to the Future of Search
AI-driven search is rewriting the rules of SEO strategy.
How to Choose the Right AI Chat Engagement Partner for Your Health System
Key Factors to Ensure Compliance, Scalability, and a Seamless Patient Experience in Healthcare
Ensuring Long-Term AI Quality in Healthcare Chatbots
How to Prevent Content Degradation and Maintain Accuracy in AI Chat Engagement Platforms
How Healthcare Brands Leverage NIL Marketing for Community Engagement
Healthcare brands leveraging NIL marketing can build authentic community engagement, promote wellness initiatives, enhance employer branding, and amplify digital reach through trusted athlete partnerships.
How AI Can Free Up Your Team for More Meaningful Work
AI frees teams from busy work, unlocking more time for creativity and strategy. Discover how automation boosts efficiency without replacing talent.
Charlie Legg Joins The Partnership as SVP of Integrated Media
The Partnership welcomes Charlie Legg as its newest team member, bringing his expertise in strategic marketing to drive growth and innovation.
Google’s Cross-Device Tracking Impact on Digital Marketing: Innovation or Invasion?
Google’s cross-device tracking boosts targeted marketing but raises privacy concerns. With no opt-out, digital fingerprinting enhances engagement while posing security risks. Marketers must balance data-driven strategies with ethical consumer trust.
What the U.S. vs. Google Antitrust Ruling Means for SEO and SEM in 2025
The U.S. vs. Google antitrust ruling exposes Google’s monopolistic practices in search and advertising, potentially reshaping SEO and SEM. Marketers must adapt to new ad platforms, AI-driven search, and evolving privacy regulations.
Partnership CEO Amanda Lucey Announces the Release of Her New Book – Upheaval
Upheaval provides leadership tools, communication frameworks, and branding strategies that apply to businesses across various sectors. The book also includes practical toolkits for crisis management, leadership during upheaval, and how to effectively reshape a brand under duress.
WordPress 6.7: How It Benefits Your Business
WordPress 6.7 introduces the Twenty Twenty-Five theme, improved design customization options, and smarter content management tools. These updates simplify creating a functional, professional website that aligns with your brand and goals. Image right: copyright, wordpress.org
