The best work doesn’t happen in silos; it occurs when people come together with purpose, passion, and partnership.
This belief requires not just an alignment in vision, but also in execution. That’s why we asked our team to share their thoughts on how they view “The Power of We,” how it helps us support one another, how it serves our partners, and how it differentiates The Partnership as an agency.
Here’s what they had to say:
What the “Power of We” Means on a Personal Level
“Marketing is not a solo sport. So whether it’s a We comprised of internal/external or internal/internal partners, there has to be more than one person involved in order to get the right outcome.”
“When we work together, we win together. The Power of We means valuing what other people bring to the table. And intentionally tapping into others’ brains, hearts, and talents.”
“None of us is as strong as all of us, and we succeed together. More than a rallying cry, the Power of We helps define the name of the agency as inclusive, collaborative, and all-in for the win.”
“The Power of We means trust. It means showing up for each other, bringing different strengths to the table, and pushing past silos, whether across desks or across organizations. Internally, it’s how we stay aligned.”
“The Power of We means that I will never have to work, present, problem-solve, or stand alone. I’m supported from beginning to end by a strong team collaborating across strategy, media, project management, creative, etc.”
How the “Power of We” Manifests in Our Daily Work
"The Power of We is a force multiplier. As a culture of curiosity, it paves the way for passionate collaboration and creative problem-solving. Around here, no one creates alone. And I really enjoy feeding off the energy of others."
“I ask for input early because I know stronger ideas come from shared thinking. I make space for others’ perspectives, because that’s how strategy sharpens. And I lead without ego — because when the work wins, we all do. Being part of a true “we” makes my work better and more meaningful.”
“There isn’t one day when I am not having a conversation with someone from another team. We share ideas, ask questions, and challenge one another to do better work each day. Additionally, the fact that we all seem to get along as people highlights the fact that we respect and value each other’s strengths.”
“We cheer each other on and support each other.”
How the “Power of We” Impacts Our Client-Partners’ Success
“The Power of We reflects how consultative we are and how we take ownership of our partners’ problems. Most clients want a partner who will listen well, know their brand really well, and take ownership of the challenge they are trying to solve.”
“We love to rally at critical moments in time — make-or-break moments for our partners — to produce effective solutions in record time. Some partners say we’re a machine. They can’t believe the quality and speed that we’re able to accomplish.”
"The Power of We means our partners are getting an aligned marketing team that thinks with them, works with them, and moves with them. Intentional collaboration delivers stronger strategies, smarter executions, and consistent messaging. All of these lead to partners' successes.”
“When you have all the right people in the room, there is always someone with an answer to a partner's needs. We celebrate the answers coming from anywhere and anyone, but when you have a group of people who are experts in what they do, you always have a solution that puts the partner at ease.”
“We operate like an internal team working alongside our partners; we think about how to attack problems and solve them as if we were working in their spaces and industries.”
“The impact of the Power of We is shown in the work for every project that we do. It’s all our collective efforts that help us do great work for our partners and help our partners win. Every project is touched by so many smart teammates, bringing together their individual strengths to the betterment of the work that we provide to the partner in the end.”
How the Power of We Sets Us Apart
“I think the Power of We means 'high touch,' going above and beyond with our service. We get to know our partners really well and stay close to help them grow.”
“The Power of We fuels us to accomplish great things faster, smarter, and with more fun.”
Accountability. When your name is The Partnership, you get the opportunity to prove it every day.”
Under the “Power of We,” our team never stands alone, our partners never feel like just another client, and our work never feels fragmented. When “we” comes before “me,” the results are sharper ideas and stronger relationships. As our office manager, Jack English, pointed out, you can’t spell “empower” without “we.”