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The Partnership Unveils Partnership360 Dashboard

Revolutionizing reporting of digital analytics, The Partnership introduces Partnership360, a proprietary platform providing a comprehensive view of real-time digital reporting and insights.
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The Partnership, Atlanta’s oldest privately held, female owned marketing and brand communications agency, is thrilled to announce the launch of its groundbreaking analytics program, the Partnership360 (P360) Dashboard. This proprietary platform offers businesses a comprehensive view of digital reporting and analytics, real-time insights and a team of experts to deliver insights that drive real results.

In today’s fast-paced digital landscape, businesses require a robust analytics solution that consolidates data from multiple channels and provides actionable insights. The Partnership’s P360 Dashboard revolutionizes the way businesses monitor and analyze their digital performance. Featuring a highly customizable interface and real-time monitoring, the P360 Dashboard eliminates the need for switching between multiple software tools, saving businesses time and effort.

The P360 Dashboard provides businesses with a consolidated view of all digital reporting. From website analytics to social media performance, the platform seamlessly integrates data from various channels into one intuitive interface. This consolidation empowers businesses to make data-driven decisions by having a holistic understanding of their digital activities.

Real-time insights are crucial for businesses to stay agile in today’s dynamic market. The Partnership’s P360 Dashboard offers 24/7 monitoring, ensuring that businesses have access to up-to-date information when making critical decisions. With real-time insights at their fingertips, businesses can proactively adjust their strategies, optimize campaigns and respond swiftly to changing market dynamics.

“We are thrilled to introduce the Partnership360 Dashboard,” said Amanda Lucey, CEO of The Partnership. “Our goal is to empower businesses with the tools they need, all in one place, to leverage data and drive success. The P360 Dashboard not only simplifies the process of monitoring digital performance, but also provides unrivaled real-time insights, providing transparency, ease of access and a clear view of how a brand is performing.”

The Partnership’s team of experts adds an extra layer of value to the P360 Dashboard. With their deep understanding of digital analytics, they go beyond surface-level analysis and delve into the data, distilling it into insights. These insights pave the way for real results, enabling businesses to optimize their marketing and brand communication strategies.

“The Partnership360 Dashboard is the result of collaborative thought and development,” said Jeremy Hill, senior director of digital and development. “Leveraging our deep understanding of digital analytics, we crafted a platform that goes beyond surface-level to transform data into invaluable insights. P360 will streamline the analytics journey and make sense of valuable digital data. We are excited to see how it empowers our partners to optimize strategies, respond swiftly to market dynamics and unlock their true potential.”

By embracing the Partnership360 Dashboard, businesses can expect a quality-of-life upgrade in their digital analytics journey. It eliminates the need for multiple platform subscriptions and countless hours of tools training, streamlining the process of utilizing digital analytics. The intuitive interface and exceptional user experience ensure that businesses can focus on extracting valuable insights and implementing effective strategies.

For more information about the Partnership360 Dashboard and how it can transform your business, visit www.thepartnership.com/p360.

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Rhea Zigmund

Rhea Zigmund brings experience helping organizations advance business objectives through strategic communications marketing.

She leads the delivery of integrated programs and projects, including strategy, planning, research, creative, internal and external communications, earned media, paid media, social media, celebrity and influencer partnerships, events and experiences, and measurement.

Prior to joining The Partnership, Rhea was Vice President at Edelman where she specialized in Healthcare and Business Transformation. She led large-scale communications marketing programs for national health organizations. She also supported partners through change and transformation, such as mergers and acquisitions, rebrands, repositionings, restructurings, and workforce challenges.

Rhea holds a Masters in Business Administration (MBA) from Georgia State University with a specialization in organizational management. She is a Prosci® Certified Change Practitioner. Originally from Kentucky, Rhea earned her Bachelor of Science in Integrated Strategic Communications from the University of Kentucky.

Living in Atlanta, GA with her husband and two dogs, Rhea spends her spare time exploring the city and working with her local foster care community.

Jeremy Hill

Over the past 20 years, I’ve specialized in digital innovation within healthcare marketing, leading efforts to enhance web development and UX/UI design. My career highlights include spearheading significant projects such as the redevelopment and replatforming of the Naples Comprehensive Health (NCH) website—a six-month initiative involving a dynamic team of 16 professionals. Additionally, I managed the digital aspects of fundraising campaigns for the Children’s Healthcare of Atlanta Foundation and tackled crisis communications during hacking incidents at Northside Hospital.

I guide my teams with a philosophy centered on trust and transparency, creating an environment that encourages autonomy and bold ideas. This approach has been crucial in navigating the complex challenges of the healthcare sector and driving digital transformations that improve patient engagement and operational efficiency. As a storyteller and strategist, I am committed to leading digital service transformations and optimizing web experiences to foster growth and enhance user journeys in the healthcare industry.

Sela Missirian

Sela is a strategic brand marketer who helps brands grow through modern forms of engagement. With deep digital roots at multiple tech startups, international assignments and significant consulting expertise, she develops solution-based marketing strategies for clients to achieve their business goals.
 
Sela’s healthcare work spans pharmaceuticals Allergan and Pfizer, healthcare systems NCH, Piedmont Healthcare and Southwell, specialty group Dentistry for Children and medical device Kinas Medical Technologies. Other industry work includes Citrix, SAP, Voya Financial, Chick-fil-A, The Dairy Alliance and Equifax.
 
Sela graduated with a Bachelors in Science from Cornell University and is a regular marketing lecturer at GA Tech’s Scheller College of Business Executive MBA program. 

Julie Crow

Julie Crow, SVP of Partner Services and Program Management, oversees partner relationships, including managing current partner relationships and workflows, new partner onboarding and discovery, strategic leadership of projects, operations and program management. Julie oversees the account management and project management teams.
 
Julie has spent her entire career as a brand strategist and marketer with leadership experience in many categories including consumer products, beauty, entertainment, wellness and non-profit.
 
She started her career in New York City at Colgate Palmolive and Estee Lauder, managing marketing and advertising for a variety of their signature brands. After moving to Atlanta, Julie spent her first decade working for Turner Broadcasting (now Warner Discovery) leading marketing for networks such as TBS, TNT,and Turner South. Following her Turner days, Julie ran her own marketing consulting business, focusing on brand development and marketing strategy for clients across diverse categories. Before joining The Partnership, Julie ran marketing and communications for a private high school in Atlanta and led a large economic development client team for another marketing agency.
 
Julie is also a certified health coach and wellness advocate and has dedicated time over the past decade to helping companies and families build programs and habits for good nutrition and healthy living.

Alex Loehrer

Bio coming soon.

Amanda Lucey

Amanda has been a communications leader, providing strategic public relations, branding and corporate communications for over 20 years. She’s the CEO of The Partnership, Atlanta’s oldest privately held agency, and an accomplished entrepreneur, having first founded Moxie Media and Marketing in 2012 (DBA M3 Effect).

The company grew tremendously within its first five years, doubling growth in 2017. To accelerate growth in 2018, Amanda acquired The Partnership in 2018. Her goal? To make The Partnership one of the fastest-growing female-owned agencies in the Southeast and a top-10 advertising agency in Atlanta and Southwest Florida. Her passion is to engage and empower her team to produce the best possible product – work that makes an impact and drives results.

She has held executive roles in both the U.K. and U.S. governments, as well as the Southeast United Dairy Industry Association. She was the Vice Consul, Head of Political, Press and Public Affairs for the British Consulate General, in which she managed all media relations strategies and delivered the UK’s policy and public diplomacy priorities. She also served as a media correspondent and director of communications for the U.S. government and has extensive public affairs experience. Prior to working in D.C., Amanda worked for the Georgia General Assembly House of Representatives.

Amanda is an accomplished public speaker, business owner and volunteer. Her motto: be hungry, keep hustling, and stay humble.