- our work
Driving economic development in a changing city.
Welcome to Batesville.
The City of Batesville in Indiana sought to drive economic development, retain and grow their workforce, establish Batesville as relevant to the greater global conversation, and attract new residents to their growing community.
Our team traveled to Indiana to discover Batesville for ourselves and learn more about everything Batesville had to offer. The insights we gathered there informed our “Discover Batesville” campaign, for which we repurposed existing assets like the city’s Facebook page to overhaul Batesville’s social media presence, hire a photographer, and get word-of-mouth promotion.
Our partners at the City of Batesville have had access to practically every service The Partnership has to offer: from public relations and crisis communications support to full-service social media management. We’ve since launched a new email newsletter for them focused on economic development—and, in early 2023, we launched a new “Discover Batesville” website boasting a clearly defined voice for the brand, an updated look and feel, and new written content highlighting important resources for prospective businesses and employees alike.
Where we landed
210% increase in website users
155% increase in website views
Average engagement rate of 71%
