Access Unlocked: A Conversation on the Future of Healthcare Access

The Partnership, a top healthcare marketing firm in Atlanta and Naples, welcomed over 90 healthcare and marketing leaders to Access Unlocked, an inspiring, data-driven event discussing the future of healthcare access through human-centered design, emotional storytelling, and actionable insights from cross-industry experts.
Charlie Legg Joins The Partnership as SVP of Integrated Media

The Partnership welcomes Charlie Legg as its newest team member, bringing his expertise in strategic marketing to drive growth and innovation.
Partnership CEO Amanda Lucey Announces the Release of Her New Book – Upheaval

Upheaval provides leadership tools, communication frameworks, and branding strategies that apply to businesses across various sectors. The book also includes practical toolkits for crisis management, leadership during upheaval, and how to effectively reshape a brand under duress.
Announcing Our Dedicated Healthcare Practice

The Partnership introduces Partnership Health, a focused healthcare practice offering specialized marketing solutions to drive growth and enhance patient engagement.
The Partnership Celebrates bluestone PR Launch

The Partnership celebrates the ribbon-cutting of bluestone, UWG’s student-run PR firm, marking its national PRSSA affiliation and highlighting its role in providing hands-on experience and career opportunities for students in the public relations industry.
Amanda Lucey Honored as One of PR Daily’s Top Women in Marketing for 2024

The Partnership is proud to announce that CEO Amanda Lucey has been named one of PR Daily’s Top Women in Marketing for 2024.
Animal Agriculture Alliance Spring 2024 Conference Recap

The Summit is a one-of-a-kind conference attended by a diverse group of decision makers, including representatives from farms, ranches, allied industries, food processors, restaurants, grocery stores, legislatures, universities, government agencies and media.
The Americans with Disabilities Act & Website Accessibility in 2024

It is crucial for businesses to prioritize accessibility in evolving digital marketing.
Are Web Analytics Broken for Marketers?

The shifting landscape of web analytics in an era of change. New challenges posed by evolving metrics, privacy regulations, & the sunset of Google’s Universal Analytics.
Three Ways to Turn Stagnant Marketing Into Sizzle Marketing

These three tips will help your team shake your PR and marketing strategy without expending too much effort, turning your stagnant marketing into sizzle!